Why Partner With Kelley

80,000+ combined followers across Instagram, TikTok, YouTube, and Pinterest. One of few female-led creators in the woodworking and DIY space. Proven brand partnership execution with national retailers. Core audience: 25-44, US-based, high purchase intent in home improvement. 60% of TikTok traffic comes from search, meaning viewers are actively looking for this content.

Partnership Types

Series Integration: Your product featured across multiple episodes of an active renovation or build series. Organic mentions, product in use, and affiliate link activation.

Dedicated Post or Reel: A single Instagram Reel or TikTok built around your product with caption mention, story share, and link-in-bio placement.

Multi-Platform Bundle: Coordinated content across Instagram, TikTok, and YouTube Shorts, optimized for each platform.

UGC and Whitelisting: Content created for your brand’s own channels. Includes raw footage and edited versions with usage rights.

Rates vary by scope and deliverables. Reach out for a custom quote or to request my full media kit.

Let’s Connect

Interested in working together? Email waterfallwoodworking@gmail.com with a brief overview of your brand, campaign goals, and timeline. You can also use the contact form on this site. I typically respond within 48 hours.

Ideal Brand Partners

Power tools and hand tools, home improvement retail, building materials and finishes, home decor and furniture, outdoor and Colorado lifestyle, art and craft supplies.I partner with brands that align with my values: quality tools, thoughtful home improvement, and products I’d actually use in my own builds. If you’re looking for authentic, project-based content that reaches an engaged DIY and home improvement audience, let’s talk.